Showing gratitude through digital marketing is now more important than ever. Here are several ways you can show gratitude to your customers and to other businesses you support.
What exactly is crowdfunding? Learn about how crowdfunding may be a good financing option for your business and the different types of platforms that are now available online.
Despite what you may have learned with this week’s #MarketingMonday segment about your online privacy, you do have control over what you share through your devices and online. The following tips are ways you can be proactive in managing your online privacy.
How is your smartphone and its apps listening in on you? Tune in to see what companies like Instagram may be doing to ‘better serve’ you with targeted ads.
If you have been sitting on the fence about starting a podcast for your business, the stats we mentioned on #MarketingMonday should alone be enough motivation to get going on your podcast planning. Podcasts are a unique way of reaching your target audience, especially if your audience is more susceptible to listening to podcasts than others.
Before you go and record your first episode, here are five best practices to incorporate into your podcasting strategy:
Podcasting is not waning; in fact, it’s bigger than ever. Learn about the latest podcasting research from Nielsen (plus its humble beginnings) in this week’s #MarketingMonday segment.
“Social media isn’t going away soon, nor should it. We must be ready to nurture the innovation that the future holds.” – the United Kingdom’s Royal Society for Public Health
On Monday, we had discussed about how social media affects mental health, especially in a negative sense. While social media usage may not necessarily be the sole causation factor for depression and other mental health issues, social media and the internet does play a big part in our well being these days.
What do you do when most of your job requires you to be online? How do you balance your workload with your own well being?
Here are a few tips from our team (and our colleague) about how you can manage your social media usage better for your productivity (and for your health):
With the prevalence of social media comes side effects: lately, the topic of social media and depression has been in the news. In this #MarketingMonday segment, we talk about the different ways social media can negatively impact our mental health.
As we had mentioned on our #MarketingMonday, your brand is a promise to your audience, whether you’re working on your personal, professional, or business brand. Also, when you proactively work on defining your brand, you direct the conversation around your brand (versus letting others interpret your brand as they see fit).
Get started on defining (or refining) your brand with these four tips:
Learn about the basics of branding, three types of branding that you should consider, and also why branding is important (ahem, is the term ‘branding’ mentioned enough in THAT sentence??)