With conference season coming up in the year, we see a lot of these events succeed (and many fail) at marketing on social media. Some smaller conferences willy-nilly post about their event hashtag the day of, hoping to have the hashtag trend on Twitter through magic; even some events will encourage people to use the event hashtag, but the organizers only post the hashtag in random places around the venue.

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A new social media network pops up in the internet world and suddenly “all” of your friends, family, co-workers, etc. are clamoring to join this network. Now the question is: should YOU also jump onto the latest, greatest craze?

Ask yourself these questions to clarify your decision:

1. Does it make sense for me/my business?
2. Am I truly missing out by not being a user of this network?
3. Do I see myself avidly using this social media network alongside what I already use?
4. What are my friends/family members/colleagues saying about this network so far?

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Welcome to Day 5 of our Hashtagitude Launch Series: Social Media Success! Today is the LAST day of our launch series and may seem like a simple enough tip…but there’s more to the tip than you may think! Be sure to read to the very end of the post for a special offer!

Social Media Success Tip #5: Interact With Your Followers on Social Media

Oftentimes we see people and businesses hop onto social media platforms and forget that social media is all about being SOCIAL: these people/businesses start posting away about themselves, selling whatever wares they can with each post.

And then they often hear crickets in return.

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Welcome to Day 4 of our Hashtagitude Launch Series: Social Media Success! Just one more day until we finish the series and reveal a special surprise! We hope you’ve been enjoying these tips.

Social Media Success Tip #4: Create a Posting Schedule

Remember our tip from Day 2 of this Social Media Success Series? We talked about the kind of content you should post on your social media profiles to reflect your brand.

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Welcome to Day 3 of our Hashtagitude Launch Series: Social Media Success! We’re halfway through the week, so gear up for the next few days with this tip. Don’t forget that on Friday (Day 5) we will have a special surprise for you all!

 

Social Media Success Tip #3: Follow the People YOU Want to Follow

Now that you have a uniform profile picture across all your social media accounts and have an idea of what kind of topics you want to post about, you want to work on finding people to follow/connect with. Besides your friends and family, you want to follow and connect with people and other brands that interest you and that may help your brand out in the future.

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Welcome to Day 2 of our Hashtagitude Launch Series: Social Media Success! Let us know if you have any questions about this tip!

 

Social Media Success Tip #2: Post Content That Reflects Your Brand

Do you ever find yourself at a loss about what to post on your social media accounts?

First, ask yourself:

What kind of content do I like to read? What kind of content do I want my brand to be about?

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Welcome to Day 1 of our Hashtagitude Launch Series: Social Media Success! Today we have a quick and easy tip to start you off with, so enjoy!

 

Social Media Success Tip #1: Have a Uniform Photo & Username

How many social media accounts do you currently have? Chances are, you have an account on Facebook, LinkedIn, Twitter, and maybe even Instagram and Pinterest.

If you plan on utilizing all of your social media accounts for business or professional purposes, be sure to have a uniform photo and username across all your accounts!

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